The Big Squeeze

A business owners guide to Managing information overload

Information overload can be a major obstacle for business owners, leading to decreased productivity and decision-making abilities. However, there are several strategies that can be implemented to manage the influx of information and stay organised.

  1. Prioritise and filter information: Start by identifying the most important and relevant information for your business, and filter out anything that is not necessary. This can be done through setting up email filters, unsubscribing from non-essential newsletters, and delegating tasks to team members.
  2. Establish a schedule for checking and responding to emails, messages, and other communications. Instead of constantly checking for new information, set specific times during the day to review and respond to communications. This will help you stay focused and avoid interruptions.
  3. Use technology to your advantage: There are many tools available to help manage information overload, such as project management software, task management apps, and calendar apps. These tools can help you stay organised and keep track of important deadlines and meetings.
  4. Take regular breaks: Information overload can be mentally taxing, so it’s important to take regular breaks to refresh your mind. Try to step away from your work for a few minutes every hour to stretch, take a walk or meditate.
  5. Learn to say no: Business owners often feel pressure to take on too much, but it’s important to know your limits and be willing to say no to projects and tasks that don’t align with your priorities.
  6. Delegate tasks: As a business owner, you likely have a lot on your plate. To avoid becoming overwhelmed, delegate tasks to your team members. This will help you stay organised and ensure that everything gets done.
  7. Practice mindfulness: Mindfulness is the practice of being fully present and engaged in the current moment. Practising mindfulness can help you stay focused and avoid distractions.
  8. Use the Eisenhower Matrix: This matrix is a tool that helps you prioritise your tasks based on their urgency and importance. It helps you identify which tasks are important but not urgent, and which tasks are urgent but not important.
  9. Get a good night’s sleep: A good night's sleep is essential for maintaining mental clarity and focus. Make sure to get at least 7-8 hours of sleep every night.
  10. Seek help if necessary: If you find yourself struggling with information overload, don’t hesitate to seek help. This might include hiring a virtual assistant, working with a coach or therapist, or attending a workshop or training program.

By implementing these strategies, business owners can effectively manage information overload and stay organised. Remember, the key is to prioritise and filter information, establish a schedule, and make use of technology to stay on top of things. Additionally, it’s important to take regular breaks, learn to say no, delegate tasks, practice mindfulness and get a good night's sleep. And most importantly, seek help if necessary.


Rob Boll
Founder & CEO